The Innovation Sprint

This innovation sprint equips founders and teams with expert guidance, utilizing world-class methodologies to craft client-centric solutions that drive value and maximize business leverage for scalable growth.

➤ The sprint answers questions like: How do we articulate our vision and position ourselves as a category leader? How do we introduce a new feature or business line? How do we elevate our entire customer value ecosystem?

➤ An innovation sprint is a structured, time-boxed process designed to accelerate innovation through idea generation, prototyping, and rapid iteration, allowing teams to quickly develop, validate, and refine solutions for products, services, or business models.

➤ Innovation sprints prioritize high-value features and accelerate time-to-market by focusing on customer-centric solutions and addressing real market needs before full development or change management.

➤ They optimize resource allocation and de-risk projects by evaluating concepts with real market potential, ensuring that only the most valuable ideas move forward.

➤ Innovation sprints empower cross-functional teams to condense months of work into a focused, streamlined process, promoting collaboration and ensuring alignment of efforts and strategic vision.

➤ This phased process ensures efficient resource allocation by eliminating wasteful steps early on and focusing on high-impact, business-critical features.

Don’t just adapt to change. Design it. 

✓ A battle-tested framework from Google Ventures Design Sprint,

✓ Seamlessly integrated with McKinsey's CX (customer experience innovation) concept sprints.

✓ This powerful, week-long innovation process condenses months of work into just days, driving faster, smarter solutions.

Everything else is offered as a service, why not complex problem-solving for innovation?

We help organizations overcome innovation challenges through generative design thinking sessions. With a proven track record across various industries, we take a practical approach to identifying opportunity gaps, leveraging user insights, and reframing challenges to create innovative solutions.

Value creation roadmaps that uncover high-potential opportunities, used by industry leaders

What challenges do innovation sprints solve?

1. Strategic Planning and Business Development:

  • Developing new products or services

  • Refining value propositions

  • Identifying innovation opportunities

  • Aligning product development with marketing strategies

2. Organizational Transformation:

  • Building social capital

  • Creating and refining business models

  • Aligning teams across departments

  • Communicating business strategies to stakeholders

3. Customer Experience Enhancement:

  • Improving customer journey mapping

  • Enhancing service design and brand strategy

  • Driving customer engagement and retention

4. Investor Relations and Growth:

  • Hosting innovation labs

  • Facilitating investor pitching for product-market fit

5. Leadership and Team Development:

  • Running cross-functional workshops

  • Encouraging stakeholder engagement

  • Improving leadership, team collaboration, and conflict resolution

6. Efficiency and Innovation Acceleration:

  • Reducing product development risk

  • Accelerating consensus-building

  • Prototyping and testing high-value features

Because you can’t read the label from the inside the bottle.

Companies fail not because they lack effort, but because they fail to address a pressing need and solve a valuable enough problem; we've developed a method to identify unmet needs and create a compelling CVP (customer value proposition) aligned with product innovation.

Key Outcomes 

1. Strategic Product Development:

  • Rapidly brainstorm and define solutions

  • Create a focused MVP vision

  • Align product development with market needs

2. Risk Reduction and Innovation Acceleration:

  • Prototyping key features to reduce development risk

  • Accelerate innovation cycles and success rates

  • Validate product-market fit efficiently

3. Organizational Transformation:

  • Drive consensus and alignment across cross-functional teams

  • Improve productivity and collaboration

  • Foster high-value business leverage

4.  Customer-Centric Insights:

  • Solve user-centric problems quickly

  • Gather customer feedback to inform future development

  • Develop solutions based on real-world user testing

  • Improving customer journey mapping

  • Enhancing service design and brand strategy

  • Driving customer engagement and retention

5. Strategic Planning and Implementation:

  • Deliver a clear, actionable roadmap for execution

  • Outline development plans with measurable milestones

  • These outcomes ensure both immediate impact and long-term growth potential.

Still on the fence? Hear what our clients have to say

  • “Monica's facilitation of the innovation sprint was nothing short of exceptional. The results far exceeded our expectations. Given the complexity of this project—collaborating with universities, governments, public figures, authors, and tech companies—her leadership, expertise, and ability to manage every detail were remarkable. Monica is a rare talent, and her guidance throughout the sprint made a significant impact on the outcome. We couldn’t be more grateful for her contributions."”

    — Moses Gottlieb, Founder

  • "The Innovation Sprint brought clarity to our vision and transformed our goals into actionable strategies. The ability to tackle both major challenges and finer details was invaluable, helping us turn our ideas into concrete plans and actions. We’ve made this sprint an integral part of our business strategy and now repeat it regularly. I highly recommend working with Storyful Brands."

    Andreea V., CEO

  • "It was challenging to distill our many internally established ideas, principles, and concepts into something clear and concise for the public. Storyful Brands helped us craft a well-structured narrative, giving our story a strong beginning and middle, with the hope that it will continue indefinitely. What I found particularly valuable was the systematic approach and the clarity in communicating our brand, perfectly aligned with our goals and principles. The process was highly adaptable to our needs and capabilities, and their commitment to understanding our identity and way of working ensured we were always 'speaking the same language.'"

    Vlad Oniga, VOUA Architecture

  • “Storyful Brands' Innovation Sprint, led by Dr. Monica Bahna, delivers a transformative workshop experience. Participants engage in an in-depth exploration of their target audience, discovering authentic methods to forge meaningful connections. The process excels at posing thought-provoking questions that prompt a deeper examination of brand messaging, pushing beyond initial assumptions to uncover new opportunities for differentiation. Balancing professionalism with approachability, the sprint guarantees a productive and insightful experience. It is highly recommended for founders and product developers looking to elevate their marketing strategies. ”

    Dona C., Product Manager CubiMini

  • "The process of developing my personal brand and the image of my professional practice has completely transformed how I view the services I offer and how I present myself to the world, even after more than 20 years as a therapist. It wasn't a typical 'process,' but rather an engaging journey with a knowledgeable and friendly guide who asked thought-provoking questions, helping me uncover my unique strengths. Throughout, I felt valued and understood, and the innovation sprint revealed the best way to share my special gifts with the world, resulting in a visually striking and polished final product."

    OR Psychology Practice

Time to make it happen